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Growth Hacking
Learn Growth Hacking that works in 8 weeks
Cohort start dateComing Soon
Apoorva Singh
Senior Lead – Growth & Partnerships, American Express
₹ 12,50,000+
Average annual CTC
Secret insights
From real case-studies
Top companies hiring in this industry
Get hired to work for these global giants
Multiple projects
Learn by doing
Live QnA sessions
talk with industry mentors
Key Outcomes
The Growth Program is a comprehensive course designed to provide participants with the skills and knowledge needed to excel in the field of growth marketing. The program focuses on practical applications, industry-relevant tools, and hands-on experience, enabling participants to implement effective growth strategies for businesses
Mastery of growth marketing fundamentals Proficiency in data-driven decision making Skills to create and optimize marketing funnels Expertise in customer acquisition and retention Ability to leverage analytics tools for insights Knowledge of advanced digital marketing strategies Capability to drive scalable growth for businesses Competence in executing real-world growth projects
What will you learn?
MODULE 1
Fundamentals of Growth Hacking
The program covers the fundamentals of growth hacking, including the Jobs-To-Be-Done (JTBD) framework for building personas and differentiating psychographics from demographics. It delves into competitor analysis, leveraging their data, and includes practical projects like Pirate Funnel mapping and creating detailed competitor reports.
MODULE 2
Building a Kickass Landing Page
The course focuses on designing high-converting landing pages, starting with effective copywriting using the LIFT model and understanding symmetric messaging. It covers setting up UTM parameters and building tracking plans, along with conducting headline and landing page tests, speed optimization, eye-tracking, and usability tests. Projects include creating a landing page, integrating Google Analytics, Facebook Pixel via Google Tag Manager, setting up tracking for multiple channels, and optimizing the page based on test results.
MODULE 3
Customer Acquisition & Marketing
The course delves into customer acquisition and effective marketing strategies, emphasizing data understanding through Google Analytics, user behavior recordings, and heatmap analysis. It includes projects on conversion rate optimization, landing page experimentation, and symmetric messaging, with practical exercises like conducting A/B tests and personalizing user experiences based on gathered insights.
MODULE 4 Understanding various
Acquisition and Retention Channels
The course explores various acquisition and retention channels, focusing on deep dives into metrics like CAC, LTV, and CLTV. It covers ad creative research and optimization, leveraging AI for ad testing, and ad copywriting with AI tools. Projects include building channel strategies, creating and testing ad creatives, and conducting scraping experiments.
MODULE 5
Customer Lifecycle and Advanced Email Marketing
The course covers advanced email marketing strategies, focusing on user lifecycle automation, setting up SMS and email automations, and user segmentation. It delves into email verification, warming, and cold email fundamentals, including typography and personalization. Projects include designing user journeys on MixPanel and launching a cold email campaign.
MODULE 6
Understanding User Onboarding, Virality and Growth Loops
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Still wondering If Growth Hacking Program is for you?
The Growth Hacking Program caters not only to job seekers but also to a diverse group including marketers, coaches & trainers, students, product managers, freelancers, entrepreneurs, growth hackers, and sales managers, making it ideal for a wide array of professionals looking to enhance their strategic growth skills.
Meet Your Mentors
Apoorva Singh
Senior Lead – Growth & Partnerships, American Express
Vaibhav Sisinty
Founder, GrowthSchool
Before you ask!
Yes! You will be certified for this workshop on submission of your assignment.
Government Certified
Earn NSDC Certification
The National Skill Development Corporation (NSDC), under the Government of India, promotes skill development. Your course is a part of NSDC programme and you’ll receive a certificate upon completion*
Frequently Asked Questions
Is this a completely live program?
No. This is a hybrid of on-demand content and live sessions. Every week you will get access to on-demand content. And you can get all your doubts and queries answered in the Q&A sessions.
Do I have lifetime access to the content?
You will have access to the content for 1 year.
I have a jam-packed schedule and I am not sure if I can make it, what do you suggest?
You will have access to the on-demand content to watch whenever you want. You will only need to get into the live sessions but even if you can’t make it, we provide all the recordings. So, mostly we expect you to put in 4-6 hours a week to complete the program successfully.
5.4M+ Learners
have reaped benefits from our programs
Stay ahead in your field by mastering industry relevant skills through our online sessions
Dive into real challenges from today’s businesses, gaining hands-on experience.
Tap into a wealth of career opportunities through our established network.
Top Startup India 2023
Unlock New Opportunities
Career Team & Job Board
With priority access, you can get hired at top companies and scale your career.
Hear it From Them
Ambitious People ❤️ GrowthSchool
Excited to announce my graduation 🎓from the UX Career Acceleration Program by GrowthSchool under the mentorship of Anudeep Ayyagari (UX Anudeep) . Collaborating with talented peers, we’ve delved into crafting real world user-centric experiences while meeting business goals under constraints. Grateful for this transformative experience!📈
Abhishika K. N.
Engineer – 2 version
🚀 Just completed Vaibhav Sisinty’s LinkedIn workshop at GrowthSchool – mind officially blown!🌐 Ready to share the top three secrets that turned my LinkedIn game around. 🔄💼🎉 Crafting a magnetic headline, mastering connection requests, and decoding the LinkedIn algorithm – all in one session! 🗝️📊
Rahul Phalhani
Social Media , LinkedIn
I landed my first international client with Growth School’s LinkedIn Workshop.
Here are the things I discovered over the five-day workshop:
1. Having an optimised profile makes you more credible and approachable.
2. You can do wonders with the Featured Section – if done the right way.
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Excited to announce my graduation 🎓from the UX Career Acceleration Program by GrowthSchool under the mentorship of Anudeep Ayyagari (UX Anudeep) . Collaborating with talented peers, we’ve delved into crafting real world user-centric experiences while meeting business goals under constraints. Grateful for this transformative experience!📈
Sumit Verma
Engineer – 2 version
I am thrilled to share that I have developed a dynamic and insightful dashboard on Power BI, providing real-time predictions and analysis of the USD-INR exchange rates. 🚀💡
With this dashboard, you can track the latest trends, historical data, and forecasted movements of the USD-INR exchange rates.It’s an invaluable and businesses involved in international transactions. 💼💰
Nidhi Worah
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Hey Folks! HNY 2024! 🎉
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Sumit Verma (Media Account Specialist Lead, Google) will share his learnings and anecdotes in Google Ads
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Digital Marketing
Anyone looking to start with Cloud Data Engineering, I would recommend enrolling for coursehttps://learn.growthschool.io/data-engineering-ca from Growth SchoolI have enrolled for the course and am finding it extremely helpful. It starts with the basic and covers hands on of most cloud data services in Amazon Web Services (AWS).
Manish Pandey
Engineer – 2 version
Excited to announce my graduation 🎓from the UX Career Acceleration Program by GrowthSchool under the mentorship of Anudeep Ayyagari (UX Anudeep) . Collaborating with talented peers, we’ve delved into crafting real world user-centric experiences while meeting business goals under constraints. Grateful for this transformative experience!📈
Abhishika K. N.
Engineer – 2 version
Skill Up, Scale Up
Upskill your Team; Upscale your Business
Elevate your team’s skills to fuel efficiency and ongoing innovation for sustained business growth.
Why learn with GrowthSchool?
Self paced video content
Master new skills on your schedule with our flexible, self-paced video content.
Office hours with Mentors for clearing blockers
Overcome challenges fast with dedicated mentor office hours.
Project driven approach to achieve outcomes
Gain practical skills through our project-driven approach for real results.
Access to network of 1000+ learners
Tap into our vibrant network of learners, enhancing your learning experience.
Brands in Collaboration
